How to manage the store
- What you receive
- At launch, we show you how to work with products, orders and channels in the Shopware admin panel.
- What this gives you
- You change prices and your product range yourself whenever your business needs it.
Shopware store with multiple storefronts
We build a store with separate terms for each sales channel: for another country, wholesale customers or a marketplace. One Shopware installation serves all storefronts, and you manage products, orders and channels in one admin panel.
Discuss your project for free
Who Shopware is for
We develop Shopware stores for medium-sized businesses with multiple sales channels: for different countries, wholesale customers or marketplaces.
When one small storefront is enough, you do not need Shopware: WooCommerce will suit your needs.
Terms for each sales channel
Channel settings and sales rules determine prices, payment and delivery for each country and customer group.
Task
What we configure
What this gives you
Sell in another country
We configure a sales channel with its own domain, language, payment methods and delivery options.
Customers can see prices in their own currency and pay using a familiar method.
Sell to wholesale customers on their terms
A sales rule applies the prices for a customer group.
Wholesale customers see their group's prices as soon as they shop.
Adjust terms based on the order total
A rule takes the cart total into account and selects the corresponding payment and delivery options.
Customers automatically receive the appropriate terms when they shop, with no manual work required.
What we develop for the way you sell
We add what your business needs beyond standard Shopware in three ways: custom design, extensions and integration with your business management system.
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A custom look for your store
We design the catalogue, product page, cart, checkout and customer account to match your brand.
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Extensions for your needs
Shopware separates the store's core from its storefront. New features are added through extensions, and we write the ones you need.
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Integration with your business management system
We connect the store to your accounting or warehouse software: products, prices, stock levels and orders update automatically. Before development, we study the system's documentation and data structure. The scope and price of the integration are set out in the written proposal.
How we measure store quality
Readiness is confirmed by the figures in the contract, not by our word. You make the final payment when the store meets the quality thresholds. We measure one page for each design variant. If a threshold is missed for a reason attributable to us, we work on fixes free of charge for 10 working days. You then accept the work for 80% of the total price unless you have extended this period in writing.
Alongside the figures, before opening we check the entire customer journey: from the cart and payment in test mode to delivery calculations and order emails. After launch, without charging any money, we verify that the payment service is connected and notifications arrive, and we cross-check every real order on the first day against its payment, status and emails.
If a third-party service you choose needs to be connected to the store and lowers its quality check scores, we document this as an exception before acceptance.
How we workContractual quality thresholds
Speed
Lighthouse assesses how quickly pages load on phones and computers.
90 out of 100 or higher
Accessibility
Lighthouse assesses ease of use for people with visual impairments and those who navigate using only a keyboard.
90 out of 100 or higher
Technical standards
Lighthouse assesses how the store's pages are built technically, separately on phones and computers.
90 out of 100 or higher
Search readiness
Lighthouse checks whether a page has a title and description and is accessible to search crawlers.
90 out of 100 or higher
Security
MDN HTTP Observatory assesses security settings on a scale from F to A+.
A or A+
Accessibility errors
Automated axe scans find none at either phone or large-screen widths.
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You manage the store after launch
To make this possible, we teach you how to use Shopware and hand over primary administrator access and the source code.
You hold the access, code and rights
- What you receive
- We hand over primary administrator access, the source code and the build files for the store's design. The domain and hosting will be registered in your name.
- What this gives you
- Everything we create specifically for you belongs to you after the final payment.
Questions before commissioning a store
How much does it cost to develop a Shopware store?
The price depends on the sales channels and integrations. The first conversation is free, while a detailed analysis of complex data exchange is paid for and credited towards the project. If the development cost is no more than €5,000, you pay 50% on signing, before work begins, and 50% after acceptance against the quality thresholds, before launch. For a more expensive project, you pay 20% on signing, 30% after you approve the design in writing, 30% after you confirm the completed site on staging with its content, features and tested core user journeys, and 20% after acceptance against the quality thresholds, before launch. We list hosting, licences and third-party services before the contract; you pay for them.
How long will store development take?
For a large project, we estimate the timeline after analysing the sales channels and data exchange. We specify the exact timeframe in the written proposal. It excludes the time you need for decisions and revisions.
Can products, the catalogue and pages be migrated from any platform to the new store?
Yes. To estimate the work, we need an export with images and current URLs, or access to the old store. Migration costs extra: we quote the price after reviewing the volume and structure of the data. We preserve page URLs where possible and redirect the rest to new ones.
Who will support the store after launch?
As the store’s developers, we are ready to support it after launch. We quote maintenance for your specific project. You continue to manage products, orders and channels yourself in the admin panel. We always answer questions about using the store we built free of charge at support@weberloom.com, with or without a subscription, including after it ends. These emails do not count towards the quota. We do not promise a response time. The project channel and active paid support take priority. We quote new work in advance.
What if an error is found in the store after launch?
At our own expense, we fix errors in our configuration and in the extensions we created.
Can we sell in multiple languages?
Yes, each channel can use its own language. The project includes one language; we add others as an option. Before the contract, we agree on who will translate the content: us or you.
Is search readiness included in the work?
Yes, we handle the technical side so that search engines can read the store’s pages correctly. We also make sure AI assistants can open and read them to summarise information about your products. We do not promise search rankings.
Let’s discuss your sales channels
Leave your email address to start the conversation. During a free consultation, we’ll discuss which countries and customers you want to open storefronts for.
